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First Entrepreneurship Congress: Businesspersons tipped on using AI to grow companies

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Instead of taking jobs away from people, artificial intelligence is meant to broaden people’s perspectives and stimulate the production of new content. By automating repetitive and mundane tasks, artificial intelligence allows individuals to focus on more creative and complex aspects of their work. This shift can lead to increased innovation and the exploration of new ideas, ultimately benefiting both individuals and society as a whole.

This was the main message at the first ever Uganda Entrepreneurship Congress and Exhibition, organized by the Department of Marketing and Management, College of Business and Management Sciences, on November 16 and 17, 2023.

With the topic “Adapt and thrive within the new normal of AI,” the congress featured breakout sessions, a panel discussion, and a keynote address on the first day. At the Yusuf Lule CTF auditorium, seasoned businesspeople and industry insiders shared their experiences with up-and-coming entrepreneurs, emphasizing that entrepreneurship is a means of bringing about the socioeconomic development of the nation.

The numerous advantages of artificial intelligence (AI) in the fields of agriculture, health, education, tourism, and hospitality have been attested to by academics and business owners. They demonstrated how AI can function quickly, effectively, and efficiently while cautioning against misusing technology and treating it as a stand-in for people.

The Deputy Vice Chancellor (Academic Affairs), Prof. Umar Kakumba officially opens the first ever Uganda Entrepreneurship Congress and Exhibition. Yusuf Lule Central Teaching Facility Auditorium, Makerere University, Kampala Uganda, East Africa.
The Deputy Vice Chancellor (Academic Affairs), Prof. Umar Kakumba officially opens the first ever Uganda Entrepreneurship Congress and Exhibition.

Dr Dennis Ngabirano, the founder of Psalms Food Industries, said: “AI is about working smart, not about working hard… But as we apply AI, we must be doing the right things and aim to remain agile. To achieve success, you need a mindset change – when everyone is sitting, you stand up; when everyone stands up, you stand out; when many people stand out, make yourself outstanding; and when many become outstanding, become the standard.”

Like anything else, entrepreneurship and AI are not without danger, Ngabirano advised.

Like any relationship, a business has dangers and problems, some of which are self-inflicted. Resilience and patience are crucial. Never launch a business without doing your homework, and keep researching once you are operating it as new obstacles will inevitably arise, particularly as the company expands.

He advised entrepreneurs to motivate their staff and place them where their talents fall, and maintain discipline throughout the organisation.

Dr. Sarah Bimbona the head of the Entrepreneurship centre (3rd Right) with some of the speakers. Yusuf Lule Central Teaching Facility Auditorium, Makerere University, Kampala Uganda, East Africa.
Dr. Sarah Bimbona the head of the Entrepreneurship centre (3rd Right) with some of the speakers.

It is unfounded to worry that AI will become self-sufficient and cause widespread joblessness. Adventure Vacation Safaris’ managing director, Farouk Busuulwa, issued a warning and made the case that artificial intelligence (AI) will make some jobs obsolete, but it cannot replace human labor. Rather, employment will increase, particularly in the content creation industry. Certain repetitive tasks will vanish, and your position will be taken over by the AI user. There is no justification for not being adept in AI since you risk being left behind if you don’t learn how to prosper in this field.

As AI continues to advance, it is important for individuals to adapt and acquire the necessary skills to work alongside AI systems. Embracing AI technology can lead to new opportunities and job creation, especially in fields that require creativity and critical thinking. It is crucial to recognize the potential benefits of AI rather than fearing its impact on employment.

The chief marketing officer of Next Media, Edwin Danze, argued that the audience should access and learn how to use the many AI tools available on the internet, the majority of which are free.

The first day also saw some breakaway sessions from organisatiosn such as URA. Isaac Aijuka, from the Tax Education Unit of Uganda Revenue Authority emphasized the need for business people to keep records to avoid audits and penalties.  He did, however, state that one is entitled to contest the assessment and punishment or file an appeal. He discussed a wide range of subjects, such as the advantages of voluntary disclosure, the consequences of tax evasion, the process of becoming a tax agent, revenue taxes and non-revenue taxes, taxation principles, and economic independence.

Some of the student entrepreneurs show off their Unique Fertiliser Enterprise at the Exhibition. Freedom Square, Makerere University, Kampala Uganda, East Africa.
Some of the student entrepreneurs show off their Unique Fertiliser Enterprise at the Exhibition.

He said that a nation must be able to use the money it receives to fund its budget in order to be considered fully autonomous, which Uganda is still unable to do. He clarified that the goals of URA are to increase tax collection and promote voluntary compliance. After collecting taxes, URA gives them to the Parliament and the Ministry of Finance for suitable use.

The second day of the congress saw the opening of the seventh students’ entrepreneurship expo and a blood donation clinic by Uganda Red Cross Society and Uganda Blood Transfusion Services.

Students of Bachelor of Business Administration and Bachelor of Commerce, in teams of three to eight members, exhibited a wide variety of ideas, prototypes and innovations. Evaluators went around the stalls, posing questions, offering guidance and marks.

Some of the innovations exhibited included; a solar cook stove, re-usable sanitary pads, automated irrigation system, production plant for noodles among others.  

The congress and exhibition were sponsored by Psalms Food Industries, Post Bank, Nivana Water, HZG Group, Vision Group, Legend Events & Hospitality, Iguru Consult, NBS TV, Feed Future, National Coffee Research Institute, Uganda Revenue Authority, KCCA, Uganda Red Cross Society, FlexiPay, Rotary Club of Kitante, Centenary Bank and Housing Finance Bank.

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Public Investment Management Centre of Excellence awards certificates to 30 Officials

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Dr. Peter Babyenda (Front Row Right) and Dr. Willy Kagarura (2nd Row 2nd from right) pose for a group photo with participants. Public Investment Management Centre of Excellence (PIM CoE), College of Business and Management Sciences (CoBAMS), Makerere University, Kampala, five-day training workshop for public officers from various government agencies and universities, 1st-5th July 2024, Jinja, Uganda, East Africa.

The Public Investment Management Centre of Excellence at the College of Business and Management Sciences, has successfully concluded a five-day training workshop for public officers from various government agencies and universities. The training, held in Jinja, was attended by 30 participants who received certificates of completion at a closing ceremony on July 5, 2024. The event was graced by the Principal of the College of Business and Management Sciences, Makerere University, who delivered closing remarks and awarded the certificates.

In his closing address, the Principal expressed deep gratitude and pride, thanking the Ministry of Finance, Planning, and Economic Development (MoFPED) for their generous financial support, which made the training possible. He highlighted the Ministry’s crucial role in identifying and nominating participants from various government bodies, emphasizing the importance of professional development in improving public investment efficiency and effectiveness.

Prof. Edward Bbaale (Right) presents a certificate to one of the male participants. Public Investment Management Centre of Excellence (PIM CoE), College of Business and Management Sciences (CoBAMS), Makerere University, Kampala, five-day training workshop for public officers from various government agencies and universities, 1st-5th July 2024, Jinja, Uganda, East Africa.

The Principal also extended special thanks to the Permanent Secretaries, Vice Chancellors, and Executive Directors of the participating institutions for recognizing the significance of the training and nominating their staff to attend. He commended the dedication of the faculty members from Makerere University, MoFPED, and the National Planning Authority for their expertise and time, which ensured a fruitful learning experience for the participants.

Addressing the participants, the Principal lauded their commitment and resilience throughout the week-long training. He noted that the program equipped them with essential skills and knowledge in Public Investment Management (PIM), including project preparation, execution, procurement, Public-Private Partnerships (PPP), monitoring and evaluation, and integrating climate change, social, and environmental risk management in project preparation.

Prof. Edward Bbaale (Right) presents a certificate to one of the male participants. Public Investment Management Centre of Excellence (PIM CoE), College of Business and Management Sciences (CoBAMS), Makerere University, Kampala, five-day training workshop for public officers from various government agencies and universities, 1st-5th July 2024, Jinja, Uganda, East Africa.

He encouraged the participants to view this training as the first step in their journey to becoming experts in PIM, emphasizing the importance of continuing education through advanced modules in Financial and Economic appraisal of projects. The advanced training, conducted in collaboration with Cambridge Resources International (CRI) and Queens University in Canada, offers a tripartite certificate from Makerere University, MoFPED, and Queens University.

In his remarks, the Principal highlighted the broader scope of the Public Investment Management Centre of Excellence, which extends beyond training to include research, outreach activities, and advisory services to the government. He announced the Centre’s ongoing efforts to revise the Development Committee guidelines for MoFPED and assess the performance of projects selected since the first National Development Plan (NDP I). Additionally, he proposed organizing a one-day Public Investment Management Conference in October 2024 to evaluate the current state of public investments in Uganda and develop future strategies.

Prof. Edward Bbaale (Right) presents a certificate to one of the female participants. Public Investment Management Centre of Excellence (PIM CoE), College of Business and Management Sciences (CoBAMS), Makerere University, Kampala, five-day training workshop for public officers from various government agencies and universities, 1st-5th July 2024, Jinja, Uganda, East Africa.

The Principal concluded by congratulating the participants on their achievement and expressing confidence in their ability to effect positive change in the management of public investments in Uganda. He acknowledged the invaluable support of the faculty, mentors, and coaches, as well as the excellent work of the PIM CoE Secretariat, headed by Dr. Willy Kagarura.

As the training workshop came to a close, the participants left with a sense of accomplishment and a renewed commitment to enhancing public investment management practices in Uganda, contributing to the country’s economic development and prosperity.

Prof. Edward Bbaale (Right) presents a certificate to one of the male participants. Public Investment Management Centre of Excellence (PIM CoE), College of Business and Management Sciences (CoBAMS), Makerere University, Kampala, five-day training workshop for public officers from various government agencies and universities, 1st-5th July 2024, Jinja, Uganda, East Africa.

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2,000 Ugandan Households to Participate in FamiLEA Project

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Prof. Edward Bbaale, Principal of the College of Business and Management Sciences (Seated 2nd Right) and Dr. Stephen Wandera, the Principal Investigator (Standing Rear Right) and other partners at the training on 1st July 2024. School of Statistics and Planning, College of Business and Management Sciences (CoBAMS), Makerere University, Kampala Uganda, Remaking of the Family in East Africa (FAMILEA) training for Research Assistants, 1st July 2024, Kabira Country Club, Kampala Uganda.

Scholars from Makerere University, in partnership with researchers from Europe, have launched the Remaking of the Family in East Africa (FamiLEA) project, focusing on 2000 households in the Kampala Metropolitan Area. This 3-year research initiative, which began on July 1st, includes households in Kampala, Wakiso, and Mukono Districts and will continue until mid-2027.

The FamiLEA project examines families and the factors influencing changes in family structures. This research responds to the rapid and significant changes in family dynamics across Africa, including innovative kinship practices.

Dr. Stephen Wandera (Left) with participants at the training. School of Statistics and Planning, College of Business and Management Sciences (CoBAMS), Makerere University, Kampala Uganda, Remaking of the Family in East Africa (FAMILEA) training for Research Assistants, 1st July 2024, Kabira Country Club, Kampala Uganda.

Dr. Stephen Wandera, the Principal Investigator (PI) from Makerere University, stated that enumerators will conduct door-to-door data collection using structured questionnaires. “Our enumerators are students from Makerere University’s Population Studies program, both undergraduate and postgraduate. We expect them to gain valuable field experience and provide validated results,” Dr. Wandera explained during the training.

The study focuses on household changes such as marriage, divorce, intermediate relationships, and networks to understand the reasons behind family changes in East Africa. Following data analysis, dissemination meetings will be held with stakeholders, including government ministries, departments, and agencies.

Participants pose for a group photo. School of Statistics and Planning, College of Business and Management Sciences (CoBAMS), Makerere University, Kampala Uganda, Remaking of the Family in East Africa (FAMILEA) training for Research Assistants, 1st July 2024, Kabira Country Club, Kampala Uganda.

Earlier this year, a stakeholders’ meeting in Kampala included representatives from the Ministry of Gender, Labour, and Social Development and the Uganda Bureau of Statistics. Researchers will submit reports to policymakers and prepare policy briefs to support informed policy-making and programming.

Yonatan N. Gez, Co-Principal Investigator from ISCTE University Institute of Lisbon, Portugal, highlighted that the FamiLEA project is being conducted in both Kenya and Uganda, funded by the Swiss National Science Foundation. This interdisciplinary project involves scholars from demography, anthropology, political science, geography, and history, collaborating with universities from Switzerland, France, Kenya, Canada, and Portugal, with Makerere University as the key collaborator.

Participants pose for a group photo. School of Statistics and Planning, College of Business and Management Sciences (CoBAMS), Makerere University, Kampala Uganda, Remaking of the Family in East Africa (FAMILEA) training for Research Assistants, 1st July 2024, Kabira Country Club, Kampala Uganda.

Gez noted, “We will conduct extensive surveys using both qualitative and quantitative methods in Nairobi and Kampala. Given the project’s focus on family structures and their transformation, religious and cultural leaders will play a key role in the study.”

The survey will include parents and guardians from 2000 randomly selected households, targeting individuals aged 18 to 64. The questionnaires will cover topics such as intermediate networks, emotional connections, and the impact of these factors on family changes.

 Prof. Bbaale, the Principal of CoBAMS shares a light moment with Dr. Stephen Wandera the PI of the project. School of Statistics and Planning, College of Business and Management Sciences (CoBAMS), Makerere University, Kampala Uganda, Remaking of the Family in East Africa (FAMILEA) training for Research Assistants, 1st July 2024, Kabira Country Club, Kampala Uganda.
Prof. Bbaale, the Principal of CoBAMS shares a light moment with Dr. Stephen Wandera the PI of the project.

Prof. Edward Bbaale, Principal of the College of Business and Management Sciences (CoBAMS), officiated the training. He emphasized the alignment of this research with Makerere University’s strategic direction of being a research-led institution. “This research is within our university’s strategic direction, and I congratulate all the principal investigators for securing the grant,” Prof. Bbaale said.

Prof. Bbaale also highlighted the importance of international collaboration in research, encouraging scholars to pursue similar research projects. He advised enumerators to exercise patience, intelligence, and care in the field to ensure high-quality research findings.

On behalf of the university, he thanked the African Population and Health Research Centre for their collaboration with Makerere University. “Engage with line ministries and the private sector to ensure the implementation of the research project’s recommendations,” Prof. Bbaale urged researchers.

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Public Investment Management Centre of Excellence at Makerere University Trains Over 30 Public Officers

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Prof. Edward Bbaale (Centre in suit) with Participants at the launch of the training. Public Investment Management Centre of Excellence (PIM CoE), College of Business and Management Sciences (CoBAMS), Makerere University, Kampala Uganda, East Africa five-day intensive training program for over 30 public officers from various government agencies, Jinja, 1st-5th July 2024.

The Public Investment Management Centre of Excellence at Makerere University has launched a five-day intensive training program for over 30 public officers from various government agencies. This significant event is being held in Jinja, aimed at enhancing the skills and knowledge of public officers in effective investment management.

The training program was officially opened on July 1, 2024 by the Principal of the College of Business and Management Sciences, Makerere University, under which the Centre of Excellence operates. In his opening remarks, the Principal emphasized the importance of building capacity within public institutions to ensure efficient and effective management of public investments.

Prof. Edward Bbaale (Right) officially opens the training. Public Investment Management Centre of Excellence (PIM CoE), College of Business and Management Sciences (CoBAMS), Makerere University, Kampala Uganda, East Africa five-day intensive training program for over 30 public officers from various government agencies, Jinja, 1st-5th July 2024.

“We are committed to equipping our public officers with the necessary skills and knowledge to manage public investments efficiently. This training is a testament to our dedication to excellence in public service,” stated the Principal.

The opening ceremony was also attended by Ms. Getrude Basiima from the Ministry of Finance, Planning and Economic Development, the funding agency for this training program. Ms. Basiima highlighted the Ministry’s commitment to supporting capacity-building initiatives that contribute to the country’s economic development.

Ms. Getrude Basiima from the Ministry of Finance, Planning and Economic Development, the funding agency for this training program. Public Investment Management Centre of Excellence (PIM CoE), College of Business and Management Sciences (CoBAMS), Makerere University, Kampala Uganda, East Africa five-day intensive training program for over 30 public officers from various government agencies, Jinja, 1st-5th July 2024.

“The Ministry of Finance, Planning and Economic Development is proud to support this initiative. We believe that investing in the professional development of our public officers is crucial for the sustainable growth of our nation’s economy,” Ms. Basiima remarked.

Proper Public Investment Management (PIM) is critical for ensuring that government resources are used effectively to achieve development goals. It involves rigorous planning, allocation, and monitoring of public funds to maximize socio-economic benefits and minimize wastage. Effective PIM leads to improved infrastructure, better public services, and enhanced economic growth, ultimately contributing to the overall well-being of citizens.

Some of the participants taking part in the five-day training. Public Investment Management Centre of Excellence (PIM CoE), College of Business and Management Sciences (CoBAMS), Makerere University, Kampala Uganda, East Africa five-day intensive training program for over 30 public officers from various government agencies, Jinja, 1st-5th July 2024.

Throughout the five-day training, participants will engage in a series of interactive sessions and practical exercises designed to enhance their competencies in public investment management. The training covers various topics, project proposal writing including project planning, financial analysis, risk management, and performance evaluation.

This initiative by the Public Investment Management Centre of Excellence at Makerere University underscores the institution’s role as a leader in fostering professional development and enhancing the capacity of public sector professionals in Uganda.

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