Business & Management
Bank of Uganda holds career talk with students: Commits to Annual Monetary policy engagements
On 14th April 2025, the Bank of Uganda in partnership with the College of Business and Management Sciences (CoBAMS) hosted a career talk targeting students studying economics at Makerere University.
The Bank of Uganda is one of the leading employers of students from Makerere University. It is therefore a key strategic partner of Makerere University.
In line with the theme of the career talk, ‘Beyond the Books-Positioning Economics Students for National and Global Relevance,’ the various Speakers shared their student experiences while at the University up to graduation, and their real-life experiences as they transitioned into the world of work. This approach enabled the Speakers to manage the expectations of the students, who in turn, listened attentively to the Speakers, actively participated in the plenary, responded to questions from the Speakers, asked questions after each presentation, and requested for more engagements, mentorship and networking sessions.
From the presentations and discussion, the world of work focused on fields such as economics, business, finance, accounting, entrepreneurship, farming, the academia, the teaching profession, and any other field that presented the Speakers with an opportunity to serve their respective communities.
Featuring Mr. Jonah Waiswa, the Head of Stakeholder Engagement at the Bank of Uganda, the career talk, presented a scenario of, “I have walked this journey. I have been successful. When you listen to my story, you could get some tips and valuable knowledge to guide you as a student who is scheduled to transition into the world of work.”
During the career talk, the students also listened to speeches loaded with words of wisdom and inspiration from the Principal of the College of Business and Management Sciences-Prof. Edward Bbaale, the Dean of the School of Economics- Dr. Ibrahim Mike Okumu, and Lecturers from the School of Economics-Dr. Peter Babyenda and Mr. Fred Kasalirwe.
Welcoming the team from Bank of Uganda, Prof. Edward Bbaale pointed out that their presence signified a continued commitment to nurturing the next generation of economists- who are academically sound and industry-ready.
“The theme for the Career Talk was relevant and timely. As the College prepares students to thrive in a highly competitive and dynamic global economy, it is important that they are exposed to practical experiences and real world insights,” he stated.
According to the Principal, the collaboration between Makerere University and the Bank of Uganda is long-standing and deeply valued. “In the past years, the School of Economics has benefited greatly from this relationship-through teaching of specialized courses such as Monetary Economics and Banking by experts from the Central Bank. Many of our alumni fondly recall these interactions that bridged theory with practice,” he remarked.
To the students, he said, “I urge you to listen keenly, ask questions and make the most of today’s interaction.”
Challenging the students to always utilize opportunities when they arise, the Dean of the School of Economics, Dr. Mike Ibrahim Okumu reminded students that economics is not just about understanding the world, but about changing it.
Dr. Okumu reported that the School of Economics’ esteemed collaboration with the Central Bank has been instrumental in developing the curriculum. “This year, we are excited to launch a Master of Science in Economic and Investment Modelling, admitting a select group of ten students. This programme signifies our commitment to producing graduates who are deeply engaged in practical applications of economics,” he stated.
Building on the goodwill between Makerere University and the Bank of Uganda, Mr. Waiswa was pleased to address the students-who are the prospective employees of the Central Bank as well as future economists.
Impressed by the level of attendance, the keynote Speaker-Mr. Jonah Waiswa commended the College Principal, the Dean and Staff in the School of Economics and the Makerere University Economics Students Society for the excellent mobilization.
He was delighted to address students studying economics at the University because he was once like them. “I was once an undergraduate student like you. I focused on my studies and performed well. I took advantage of the opportunities that came my way. I have spent a number of years working with the central bank,” shared Mr. Waiswa, an alumnus of Makerere University who on completion of his studies was privileged to join the world of work.
In his presentation, Mr. Waiswa highlighted the Bank of Uganda’s mission to foster price stability and a sound financial system, and its vision of being a centre of excellence in upholding macroeconomic stability. The Bank of Uganda is mandated under article 162(1) of the constitution to promote and maintain the stability of the value of the of the currency of Uganda; to regulate the currency system in the interest of the economic progress of Uganda; and to encourage and promote economic development and efficient utilization of resources.
He defined concepts such as monetary policy, macro-economic management policies, inflation and stability of the economy, which are taught in the classroom at Makerere University, and applicable at the Central Bank. He stressed that the cardinal principle of the Bank of Uganda is to control inflation. He made specific reference to some of the values of Bank of Uganda namely Integrity, Accountability, Transparency, professionalism, inclusivity and innovation. He informed students that these values are central to the day to day lives of students who wish to excel in life and at the world of work.
He requested the students to always log on to the central bank website to have a broader understanding of its roles, functions, opportunities that are available to students as well as careers at Bank of Uganda.
Mr. Waiswa highlighted that education is the ladder to socio-economic transformation. He called upon the economics students who have been presented with the golden opportunity to access education up to the level of the university, to reflect on the question. “How do I leverage my education to make myself better?”
With reference to the theme of the Career talk, Mr. Waiswa noted that the starting point is for each student to understand and appreciate the need to concentrate on his or her studies and excel academically. According to him, academic excellence presents an individual with a chance to tap into other opportunities.
In addition to academic excellence, students should prepare to transition into the world of work, which could be, in the form of being employed, or self-employed or an entrepreneur. Mr. Waiswa guided that whatever field in the world of work, an individual pursues, understanding aspects such as self-discipline, time-management, acquisition of additional skills relevant to your work, integrity, accountability, and among others are paramount.
He rallied students to value internship or industrial training, voluntary service, networking and mentorship. He advised them to always navigate the websites of different institutions/companies to understand their roles, the caliber of employees that they require, and to search for opportunities.
Sharing his journey of humble beginnings, completing his undergraduate degree and enrolling into the world of work based on hard-work and merit, Mr. Waiswa informed the students that it is possible to commit to breaking the chains and succeed in life. Emphasizing the importance of education, Mr. Waiswa reminded the students that the fact that they have been able to study at Makerere University, they should harness the power of education to transform their lives and the communities that they come from.
“My journey has been from humble beginnings to a position where I can influence change-it’s a testament to the power of education. Inspiration is critical, and I hope you take something valuable from today,” said Mr. Waiswa.
“For those of you in the second and third year of study, your studies in monetary economics and macroeconomics are foundational. They lead us to understand the practical implications of what we learn in the classroom. However, it’s imperative that we also focus on life experiences and the journey to transformation,” he added.
Education is the ladder that connects us, regardless of where we may find ourselves in Uganda. It is this a common ground that can propel us forward. Leveraging your education to improve your circumstances is key, but it requires a passion and a drive to succeed.
Mr. Waiswa advised the students that the world of work requires employees who read the signs and take off time to acquire additional skills in a particular field. These include: Enrolling to study professional courses, acquisition of ICT skills, adapting to trends such as AI, as well as attaining a Master’s degree in the relevant discipline.
Without mentioning the names of the affected individuals (as confidentiality is concerned), Mr. Waiswa shared a lived experience where he painful witnessed some employees who had served with dedication at a particular organisation missing out at the time for promotion to the managerial level because they lacked a Masters’ degree. He noted that such individuals did not take advantage of availability of funds provided by the same organization to its employees to enroll for further studies.
Reflecting on the world of work, he asked the students, “Who are you out of class? He challenged them to visualize their technical competence (qualification) which includes the technological expertise, productive competence, communication competence (interpersonal relations) and personal development.
On the fundamental aspect of personal growth and development, he used an illustration of the effort pyramid to explain the concepts of growth and development, Job/work, and academics.
He emphasized the need for diversification by investing in more than one asset class. He mentioned stocks, bonds, real estate and cash as some of the asset allocations that could be considered.
Tackling the area of investing, Mr. Waiswa revealed that fundamental wealth creation is about managing risk. “During investment decisions, we are presented with profits and losses, but the most important factor is managing risk,” he guided.
Underscoring the value of being accountable, Mr. Waiswa explained that when an individual secures a job, it is imperative that he or she works for the number of hours agreed upon, and delivers to the best of his or her ability. “After you have accorded your employer the hours agreed upon, it is important to use the rest of the hours or weekends to take on activities that advance your personal growth, networks and additional sources of income,” he said. In this regard, he informed the students, that after his working hours at the Bank of Uganda, he ventures into real-estate, farming, entrepreneurship and building valuable networks.
On the issue of prioritizing work and valuing networks, he said: “Despite my busy weekends dedicated to farming, I prioritized being here today because I am committed to my personal growth and that of my future generations. Remember that what you expect of life is often what you have to work tirelessly to achieve.”
He believes that after graduation and getting into the world of work, one should be able to marry or get married, produce children and balance work with family when he or she is still energetic. He encouraged the would be husbands to trust their partners, to be specific-by involving their wives in businesses and decision making processes.
Wrapping up, Mr. Waiswa disclosed that officials from the Bank of Uganda will be scheduled to come to Makerere University every year to discuss monetary policy and career prospects at the Bank. “Effective July 2025, we will implement a deliberate plan to come and engage with students at the College of Business and Management Sciences,” he said.
On behalf of the students, Mr. Swaibuh Damulira, the President of the Makerere University Economics Students Society applauded the Bank of Uganda team for creating time to enlighten students about the world of work. He testified that the career talk had enabled him to learn new things and very important ideas about the life style cycle. He called for continuity of career guidance initiatives for the benefit of the students.
On behalf of the Organising Committee, Dr. Peter Babyenda thanked Mr. Jonah Waiswa for dedicating time to share his rich and wide real life experiences with students. “As economists, it is vital to understand current challenges and devise solutions. Networking is essential for it presents us with the ability to collaborate effectively,” he explained.
“Together, we aim to link the University with policy makers, reducing the distance between the academia and the real world. I thank Fred Kasalirwe and the Class coordinators for their unwavering support in organizing this career talk,” he remarked.
Dr. Babyenda underscored the importance of students’ participation, when he stated, “Remember, the university experience is incomplete without you, our students, who are our greatest resource. Let us continue fostering these important connections.”
The career talk climaxed with a specialized session scheduled for student leaders to visit the Central Bank next month for an in-depth discussion.
Makerere University’s Public Investment Management Centre of Excellence has begun a two-week intensive training for government officials aimed at strengthening the analysis of policy and legislative proposals and improving the quality of financial decisions across government.
The training, conducted in partnership with the Ministry of Finance, Planning and Economic Development, focuses on Integrated Regulatory Cost-Benefit Analysis under the revised Guidelines for Financial Clearance.
Participants drawn from government ministries, departments and agencies are being equipped with practical skills to assess the financial, economic and wider implications of policies, Bills and other proposals before they progress through government decision-making processes.
Opening the training, Mr. Paul Mwanja, Commissioner for Infrastructure and Social Services at the Ministry of Finance, Planning and Economic Development, said the capacity-building programme comes at an important stage in the implementation of Uganda’s revised financial clearance framework.
He noted that the Certificate of Financial Implications is an important safeguard for ensuring that policy and legislative proposals submitted to Cabinet or Parliament are consistent with government’s fiscal objectives and national development priorities.
“The success of these reforms does not only depend on the strength of the guidelines, but also on the competence and commitment of those who implement them,” Mr. Mwanja said.
The revised Guidelines for Financial Clearance came into effect on 1 July 2025 and introduced stronger institutional and analytical requirements for the consideration of policy and legislative proposals. These include evidence that Regulatory Impact Assessments have been undertaken, preparation of Statements of Financial Implications, consultations within ministries, departments and agencies, and Integrated Regulatory Cost-Benefit Analysis by the Ministry of Finance.
Mr. Mwanja said the training is intended to equip planners, economists and policy analysts with the technical skills and strategic understanding required to apply the framework in practice.
He linked the training to the implementation of the Fourth National Development Plan and the Tenfold Growth Strategy, noting that stronger analysis would help ensure policy proposals are aligned with Uganda’s longer-term development objectives.
“We shall continue investing in systems, gathering feedback and supporting learning to ensure that our public finance architecture remains responsive, efficient and fit for purpose,” he said.
He added that additional officers would be trained in subsequent cohorts as government works to build a critical mass of professionals capable of rigorously assessing policy and legislative proposals.
Building practical analytical capacity
Welcoming participants, Dr. John Sseruyange, Manager of the Public Investment Management Centre of Excellence, emphasised that the training has been designed to move beyond theory and enable participants to independently undertake the analyses required under the new framework.
The two-week programme combines classroom sessions with hands-on practical work. Morning sessions focus on concepts and analytical approaches, while afternoons are devoted to practical exercises and modelling.
Dr. Sseruyange urged participants to view the training not only as an institutional requirement, but also as an opportunity to strengthen their individual analytical capacity.
“Do not think only about helping the entity you have come from. Think about developing your own capacity,” he told participants.
He explained that many of the analytical tools used in examining policies and Bills are also applicable to public investment project analysis, giving participants skills that extend beyond the immediate requirements of the financial clearance guidelines.
The Centre has drawn trainers and technical expertise from Makerere University and government institutions, including the Ministry of Finance and the National Planning Authority, to support both the theoretical and practical components of the programme.
From guidelines to evidence-based decisions
In remarks delivered on his behalf, Prof. Edward Bbaale, Director of the Public Investment Management Centre of Excellence, said the training follows the dissemination of the revised guidelines for the Certificate of Financial Implications in June 2025.
He said the guidelines place increased emphasis on robust, evidence-based Statements of Financial Implications before policy proposals and Bills proceed.
Participants drawn from government ministries, departments and agencies following proceeings at the training
Over the two weeks, participants will develop competencies in risk analysis, cost-effectiveness analysis, analytical modelling and financial modelling, as well as the application of parameters such as prices, exchange rates and discount rates in policy evaluation.
They will also learn how to prepare Statements of Financial Implications to support decision-makers in assessing new policies and legislation.
Prof. Bbaale said these capabilities go beyond fulfilling a procedural requirement.
“These skills are not only technical requirements in the revised guidelines, but they are also essential for ensuring that Uganda’s public policies are sustainable, equitable and aligned with our national development goals,” he said.
He noted that the Public Investment Management Centre of Excellence continues to support government through training, research, outreach and advisory services. Recent work highlighted in his remarks included contributions to the revision of the Development Committee Guidelines, assessment of public investment project performance and convening of the second Public Investment Management Conference on 14 August 2025.
The training forms part of a broader effort to strengthen the analytical capacity available within government so that financial and policy decisions are increasingly informed by evidence, fiscal realities, potential risks and their implications for citizens.
Business & Management
The 10th Makerere University Students Expo: Solar-Powered Innovation Wins Top Prize
On 30th October 2026, the Makerere University Entrepreneurship and Outreach Centre (MakEOC), in collaboration with the Department of Marketing and Management, School of Business at the College of Business and Management Sciences (CoBAMS), recognised and awarded outstanding student innovators and entrepreneurs during the 10th Annual Makerere University Students’ Expo.
Held at the Freedom Square under the theme “Youth Innovations to Scale Uganda’s Growth Tenfold,” the expo showcased 900 student-led projects. The initiative focused on transforming youth ingenuity into sustainable enterprises, creating investment opportunities, and driving employment to support Uganda’s national growth agenda.
Solar Innovation Takes Centre Stage
Out of the 900 competing projects, three student enterprises emerged on top, led by a groundbreaking green-energy solution:
• Overall Winner: KIJAY Solar Shelter Innovations Limited (Solar Shelter)-won the top prize for developing the “Solar Breeze Umbrella and a solar-powered structure.” This eco-friendly innovation provides essential shade, ventilation, and lighting tailored for rural schools, outdoor market vendors, and restaurant operators.
• First Runner-Up: Smart Attend Limited-Developed an automated mobile application that tracks classroom attendance by allowing students to log in and out securely under a lecturer’s direct supervision.
• Second Runner-Up: Magic Spoon Enterprise-Innovated “powdered yoghurt” by converting freshly made yoghurt into powder through a freeze-drying process. This project addresses preservation challenges by extending shelf life, easing storage, and removing dependency on refrigeration.
Robust Student Participation
Dr Sarah Bimbona, the Director of MakEOC at CoBAMS, revealed that the Expo marked the culmination of preparations undertaken throughout the semester by entrepreneurship students. “The 10th Edition attracted 900 participants, specifically bringing together 600 undergraduate students and 300 Master of Business Administration (MBA) students. All the submitted projects underwent a rigorous evaluation process,” she reported.
The competitive expo featured innovative solutions from students across multiple academic programmes, including:
- Bachelor of Commerce (Year One)
- Bachelor of Business Administration (Year Two)
- Bachelor of Arts with Education (Entrepreneurship)
- Master of Business Administration (MBA)
Prioritising Entrepreneurship and Innovation
The Dean of the School of Business at CoBAMS, Assoc. Prof. Godfrey Akileng, described the Students’ Expo and Entrepreneurship Congress as highly successful milestones. He urged students to sustain their entrepreneurial spirit, build on their ideas, and actively embrace entrepreneurship to transform their research into viable commercial ventures.
Acknowledging the support of the Makerere University Management and the organising team, Assoc. Prof. Akileng extended his appreciation to corporate partners-including Vision Group, SUMZ, and Pepsi-for their vital contributions toward the successful delivery of both events.
Bridging Academia and Industry
The Students’ Expo directly built upon the momentum of the 4th Uganda – Makerere Entrepreneurship Congress, held a day prior on 29th October 2026. During the congress, students engaged in high-level dialogues with seasoned entrepreneurs, industry experts, and government representatives. The discussions strongly encouraged students to bridge the gap between academic innovation and industry, creating sustainable businesses capable of driving Uganda’s economic transformation and Tenfold Growth Agenda.
Transform Prototypes into Viable Business Ventures
Re-echoing highlights from the discussions at the 4th Uganda – Makerere Entrepreneurship Congress held on 29th October 2026, Dr Jude Mugarura, the Head of the Department of Marketing and Management at CoBAMS, noted that the exhibition provided students with an opportunity to showcase their innovations, and to receive guidance on developing prototypes into viable commercial products and business ventures.
“Take the Expo seriously and remain open to knowledge-sharing and feedback from investors, evaluators, policymakers and other stakeholders,” he said.
Highlights from some of the Student Innovations
- Briquettes production from natural agricultural waste
The Marketing Director of Premium Flames by Legitimate Cookers, Ms. Grace Kyamagero Nakigozi, said the group’s briquette innovation seeks to address charcoal shortages while reducing deforestation.
She explained that the group produces briquettes by mixing clay with processed agricultural waste, including coffee husks, maize cobs and matooke peelings. The mixture is moulded into different shapes and dried under shelter for approximately one week.
Ms. Nakigozi noted that the briquettes provide sustained heat and can be used in restaurants, households and poultry brooding, offering an alternative cooking fuel while promoting environmental conservation through the reuse of agricultural waste.
- The Eco Grow Organic Fertilizer
Presenting the Eco Grow Organic Fertilizer, Mr. Faizal Ssegawa Mugerwa, team leader said the initiative transforms biodegradable waste, particularly vegetable waste, into organic fertiliser to promote sustainable agriculture and create business opportunities.
He explained that the team processes organic waste into compost, supplemented with other organic ingredients to provide essential nutrients such as nitrogen and phosphorus, comparable to conventional NPK fertilisers.
Mr. Mugerwa noted that the innovation reduces waste sent to landfills, helps prevent environmental pollution and creates economic value from discarded organic materials.
- The Campus Survival Kit
Ms. Hope Nakiberu, a first-year Bachelor of Commerce (BCOM) student at CoBAMS and a member of Campus Survival Kit, said the initiative provides students with convenient access to essential supplies through hostel, grocery and study kits.
She explained that the idea addresses challenges faced by students, particularly those arriving from rural areas, in navigating Kampala and finding places to purchase basic necessities. The team therefore offers delivery of essential items directly to students, making campus life more convenient.
The expo also featured student innovators and entrepreneurs pursuing the Bachelor of Arts with Education at the College of Education and External Studies (CEES), who showcased a range of innovations, including Basic Organizers, footwear sandals and Elegant Item Solution, among others.
Moderated by Ms Yvone Nakungu and Ms Connic Nansubuga, students at the College of Business and Management Sciences (CoBAMS), the 10th Makerere University Students’ Expo concluded with a cake-cutting ceremony, marking a decade of promoting entrepreneurship, creativity and innovation among Makerere University students.
Business & Management
Makerere Entrepreneurship Congress Rallies Youth Behind Uganda’s ‘Tenfold Growth’Plan
Makerere University has convened its 4th Entrepreneurship Congress, positioning youth innovation at the absolute center of Uganda’s ambitious Tenfold Growth Strategy.
The long-term economic framework aims to skyrocket the country’s Gross Domestic Product (GDP) from roughly US$50 billion to US$500 billion by 2040. According to the National Planning Authority (NPA), the strategy relies heavily on four primary growth pillars known as ATMS: Agro-Industrialization; Tourism; Mineral-Based Industrialization (including Oil and Gas); and Science, Technology, ICT, and Innovation.
With over 70% of Uganda’s population under the age of 30, the youth are widely seen as the engine behind this economic transformation.
To harness this potential, the 29th October, event brought together students, entrepreneurs, industry experts, and government officials at the Makerere Uiversity Yusuf Lule Central Teaching Facility Auditorium. Running under the theme “Youth Innovations to Scale Uganda’s Growth Tenfold,” the congress focused on building strategic partnerships, boosting commercialization, and equipping young innovators to build sustainable businesses.
The event was organized by the Makerere University Entrepreneurship and Outreach Centre, alongside the Department of Marketing and Management under the College of Business and Management Sciences (CoBAMS).
Hon. Kasigwa Gerald (MP for Kigorobya County) attended as the Chief Guest. The keynote address was delivered by Dr. Cosmas Mwikirize, Superintendent of Industrial Value Chains Development at the Science, Technology, and Innovation Secretariat in the Office of the President.
Leadership Applauds Partnership
Representing the Vice Chancellor, Prof. Barnabas Nawangwe, and the CoBAMS Principal, Prof. Edward Bbaale, the College Deputy Principal, Associate Professor James Wokadala, commended the School of Business and the Makerere University Entrepreneurship and Outreach Centre (MakEOC) for strengthening university partnerships.
Noting that the MakEOC was concurrently hosting the 10th Students’ Entrepreneurship and Innovation Expo, he praised the Centre for sustaining the initiative over the past decade.
Assoc. Prof. Wokadala stressed the need for deeper collaboration to drive youth innovation and national economic transformation. He urged students to focus on developing practical, commercial solutions.
Call to Private Sector
Underscoring the value of collaboration, he acknowledged the Vision Group, Pepsi-Crown Beverages Uganda Limited, and Sumzi-Psalms Food Industries Limited for supporting the 4th Uganda-Makerere Entrepreneurship Congress.
For long-term sustainability, he called upon the business community, private sector, and industry leaders to work closely with the MakEOC.
He emphasized that private sector partners are vital for providing the mentorship, incubation facilities, and market access needed to help young entrepreneurs grow businesses, create jobs, and promote self-reliance.
Turn Innovations into Businesses
The Keynote Speaker, Dr. Cosmas Mwikirize, Superintendent of Industrial Value Chains Development at the Science, Technology, and Innovation (STI) Secretariat, urged students to use entrepreneurship to generate jobs and fuel national development.
Drawing on Uganda’s electric vehicle innovation journey, Dr. Mwikirize emphasized the importance of perseverance. He urged young innovators to challenge conventional thinking and ignore skeptics who doubt their ideas.
Achieving Uganda’s Tenfold Growth Strategy requires sustained economic growth driven by science, technology, innovation, and industrialization, he noted. To guide them, he challenged student entrepreneurs to adopt six core principles hidden within the acronym TENFOLD:
- Trouble: Identify real-world problems and develop practical solutions.
- Evidence: Prove that your innovations work to convince customers.
- Numbers: Understand your business figures beyond the daily hustle.
- Others: Build strong networks, teams, and strategic partnerships.
- Long Game: Recognize that genuine business success takes time.
- Discipline: Deliver on your promises with honesty and unwavering integrity.
Embrace Flexibility and Patriotism
Hon. Kasigwa Gerald, Member of Parliament for Kigorobya County, encouraged the students to remain flexible and look for opportunities outside their primary fields of study.
“Flexibility and a willingness to learn are essential for navigating a rapidly changing job market,” Hon. Kasigwa noted.
Underscoring the values of honesty, patriotism, and commitment, the legislator appealed to the youth to cultivate strong ethical foundations as they build their enterprises. He implored them to prepare for their roles in Uganda’s future through deliberate planning, continuous self-improvement, and hard work.
Champion the Commercialization of Innovations
The Dean of the School of Business, Associate Professor Godfrey Akileng, highlighted the vital role of entrepreneurship education in equipping students with real-world business skills. He encouraged them to cross-pollinate ideas, learn from industry experts, and build networks to successfully commercialize their research.
Prioritise Students’ Innovation
Commending the University Management and partners for their continued support, Assoc. Prof. Akileng invited participants to the upcoming Students’ Entrepreneurship Expo at Freedom Square, urging the youth to transform raw ideas into sustainable enterprises.
Dr Jude Mugarura, Head of the Department of Marketing and Management, reiterated the urgency of this educational shift.
“Entrepreneurship offers an opportunity to strengthen partnerships, promote wealth creation, and advance Uganda’s economic transformation and self-reliance,” Dr Mugarura said.
He called on government agencies and private-sector partners to step up with funding, regulatory guidance, incubation facilities, and market access. He noted that the upcoming Expo at Freedom Square would showcase breakthroughs in agriculture, technology, healthcare, and sustainable business models.
Fostering a Culture of Innovation
Dr. Sarah Bimbona, Director of the Makerere University Entrepreneurship and Outreach Centre (MakEOC), noted that the congress serves as a bridge connecting students directly with established industry titans and government regulators.
She emphasized that Makerere must nurture an internal culture where students graduate with viable businesses rather than just job applications.
“Every student from Makerere University should leave the university with an idea, a company, or an innovation that is going to help them transform their lives,” Dr. Bimbona stated.
She called for the creation of dedicated, well-equipped campus innovation spaces to help students transition their conceptual models into sustainable, job-creating enterprises.
Turning Ideas into Viable Businesses
A major highlight of the congress was a high-level panel discussion, moderated by Dr. Sarah Bimbona, which focused on transforming raw concepts into market-ready ventures capable of attracting customers, investments, and strategic partners.
The panel brought together key experts from finance, media, tech, and regulation, including:
- Mr. Hannington Musimenta, Manager of Programme Development at Uganda Development Bank (UDB)
- Ms. Lorraine Tukahirwa, Head of Marketing and Communications at Vision Group
- Mr. Boris Mugisha, Co-founder and Head of Operations at Tubayo
- Mr. Ronald Tumuhairwe, Public Procurement and Disposal of Public Assets Authority (PPDA)
The panelists collectively underscored that generating a brilliant idea is only the first step. To survive, entrepreneurs must pivot toward building business models grounded in real market demand, strict financial discipline, and deep customer trust.
Rather than waiting for massive capital, the experts encouraged aspiring youth entrepreneurs to start with manageable operations, maintain impeccable financial records, and seek institutional mentorship to scale sustainably based on proven performance.
Youth-Driven Innovation
Sharing her personal entrepreneurship journey, Ms. Devin Ester Ambayo, a student leader and entrepreneur at Makerere University, encouraged her peers to look closely at local problems and transform them into sustainable business opportunities.
She applauded CoBAMS for organizing the congress, noting that the event provides a vital platform for students to build confidence, master pitching skills, and network directly with seasoned industry figures.
The 4th Entrepreneurship Congress was moderated by Dr. Kasimu Ssendawula, a faculty member at CoBAMS, who was assisted by student co-moderators Ms. Yvonne Nakungu and Ms. Connie Nansubuga.
Precursor to the 10th Annual Students’ Expo
The successful conclusion of the 4th Uganda-Makerere Entrepreneurship Congress lays fertile ground for the 10th Annual Makerere University Students’ Entrepreneurship and Innovation Expo, scheduled for 30th October 2026 at the Freedom Square.
Running from 8:00 AM to 5:00 PM, the landmark expo provides a massive platform for over 900 students to showcase their entrepreneurial and innovation potential.
The student exhibitors and young entrepreneurs are drawn from the following academic programmes across the university, including:
- Bachelor of Commerce (Year 1)
- Bachelor of Business Administration (Year 2)
- Bachelor of Arts with Education (Entrepreneurship)
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