Business & Management
School of Business Conducts Strategic Leadership Training for Makerere University Managers
Makerere University School of Business under the College of Business and Management Sciences (CoBAMS) is conducting a five-day strategic leadership training for the first cohort of University managers.
The Executive training (7th to 11th July 2025) for middle and top level managers seeks to foster leadership capacity in line with the University’s strategic goals. The participants nominated from the different units within the University include: Deputy Principals, Deans, Heads of Departments, and Heads of sections in Administrative Units.
The Strategic Leadership course covers critical areas such as Strategic leadership overview and contemporary issues, Driving strategic leadership to promote organizational performance and success, Leading people in Organizations, Organizational culture and productivity, Strategic Communication, and Organizational change and development.
The course is delivered by seasoned facilitators from the School of Business, the private sector, industry and business community namely Associate Prof. James Wokadala, Associate Prof. Godfrey Akileng, Dr. Martin Bakundana, Dr. Sam Eyamu, Dr. S.B. Wanyama, Ms. Irene Nayera, Mr. Henry Rugamba, and Mr. Ronald Bbosa.
Addressing the participants, the Dean-School of Business, Associate Prof. Godfrey Akileng pointed out that learning was a continuous process, stating that the training was aimed at fostering professional leadership development and lifelong learning.
He elaborated that the training brings on board university leaders who are entrusted with managing people. Emphasizing that people are the most important resource in an organization/institution, the Dean highlighted the need to train and equip those managing offices, with strategic leadership knowledge, skills and values.
Unpacking the concepts of leadership and management, Associate Prof. Akileng revealed that most organizations need leaders, and not managers. In light of this, he stated that most business schools in the world were emphasizing leadership more than management. He explained the paradigm shift from traditional management practices to leadership-focused training, with a special call to leaders to always adapt and navigate complex organizational environments.
The Principal of the College of Business and Management Sciences, Prof. Edward Bbaale, represented by the Deputy Principal-Associate Prof. James Wokadala underscored the College’s pivotal role as a hub of excellence in Business, Economics, and Management. The Principal highlighted the growing significance of strategic leadership in today’s academic and professional landscapes, noting that even seasoned leaders must continue evolving in their leadership practices.
Sharing his lived experience, Associate Prof. James Wokadala, disclosed that a significant number of people entrusted with offices or managerial positions fear to make decisions. “One of key challenges faced by several organisations and universities is the fear by leaders and managers to take bold decisions. To address this challenge, this strategic leadership training conducted by the School of Business has been designed to empower you, with knowledge and skills in strategic decision making,” he stated.
The Coordinator of Partnerships and Collaboration, Dr. Martin Bakundana highlighted the importance of the program in developing leadership skills in a dynamic business environment. He acknowledged the growing relevance of leadership concepts such as transformational and thought leadership.
“We are at a turning point in the world of leadership, and it is essential for Makerere University to prepare its leaders for the challenges ahead,” Dr. Bakundana said. He encouraged participants to engage with the support team throughout the training, reinforcing the collaborative nature of leadership development. Dr. Bakundana is a Lecturer in the Department of Accounting and Finance, School of Business, at the College of Business and Management Sciences.
The remarks from the aforementioned University officials, set the pace for the training sessions. The first day featured two topics: Strategic Leadership Overview and contemporary issues by Associate Prof. Godfrey Akileng, and Driving Strategic Leadership to promote Organizational performance and success by Dr. Sam Eyamu.
Presenting the Strategic Leadership overview and contemporary issues, Associate Prof. Akileng tackled the following: The concept of change and the need to adapt, disruption being the new normal, strategic leadership styles, strategic leadership skills, as well as the principles of strategic leadership.
He kicked off his presentation by a powerful quote that enabled the audience to understand and appreciate the current business terrain. “We stand on the brink of technological revolution that will fundamentally alter the way we live, work, relate to one another. In its scale, scope and complexity, the transformation will be unlike anything humankind has experienced before,” Klaus Schwab Founder and Executive Chairman World Economic Forum.
Associate Prof. Akileng stated that change is a fact that is inevitable in our lives, with the landscape in which we work, constantly changing. He mentioned that organizations/institutions as well as Organizational settings do change, which necessitates leaders and staff to adapt to the trends by doing things differently. “I implore the leadership and staff to change the way they do things, if we are to survive,” he said.
Acknowledging that disruption is the new normal, he encouraged the participants to confront VUCA situations through strategic decision making. Coined in the early 2000’s, the military-derived an acronym-VUCA, which stands for Volatility, Uncertainty, Complexity and, Ambiquity.
Cognizant that change is inevitable, and that VUCA situations are prevailing in most organizations and business settings, Associate Prof. Akileng introduced the different strategic leadership styles namely transformative, visionary, transactional, and collaborative. He challenged the participants to apply the best leadership style or a blend of them.
For instance, Associate Prof. Akileng advised the middle and top level managers to utilize the collaborative leadership style when marketing a brilliant idea or an innovation. “You must work with others or behind the scenes to ensure that those in authority understand and support your idea.”
Drawing on lessons from past industrial revolutions, Associate Prof. Akileng emphasized that embracing technological advancements is critical for staying relevant. “History shows us that industries that failed to adapt to new technologies inevitably failed to compete,” he remarked.
Specific to education, he explained that COVID-19 disrupted teaching and learning. He added that most of the Universities in Africa that were pre-dominantly delivering lectures through physical interaction had to change and adapt to the terms and conditions dictated by the new normal. Universities embraced blended learning in order to overcome the disruption that threatened their comfort zones and preferred way of doing things.
He cited Makerere University, which deployed a blend of transformative, participant, and collaborative strategic leadership styles to rejuvenate its online learning systems/platforms. The Office of the Deputy Vice Chancellor (Academic Affairs), the College of Education and External Studies through its Institute of Open, Distance and e-Learning (IODel) worked with Colleges and the Directorate of ICT Support services (DICTS) to bring on board academic staff.
The Dean, School of Business indicated that the new normal in university education involves integration of online teaching, digital pedagogies, artificial intelligence (AI), Virtual Reality (VR), and Augmented Reality (AR) in teaching and learning, research and community engagements.
He called upon the participants to take into account the following strategic leadership skills: Foresight, curiosity, decisiveness, active listening, communication and diplomacy. He stressed that active listening is a key skill for a strategic leader.
Tackling the principles of Strategic leadership, the Dean-School of Business pointed out that strategic leaders are always on the top. He added that strategic leaders are innovative individuals, who are always pushing through brilliant ideas.
He notified the participants that strategic leaders take on the format of an eagle. “You must have a great vision with ability to navigate stormy turbulence, exhibit fearlessness, take the initiative, and have a high sense of self determination.”
Presenting to the participants, Dr. Sam Eyamu, from School of Entrepreneurship and Management at Kyambogo University, provided insights into strategic leadership with an emphasis on organizational performance. He defined leadership as the ability to create a lasting legacy through collaboration. “Effective leadership inspires and unites teams, ensuring that their collective efforts have a long-term impact,” he said.
Dr. Eyamu guided that strategic leaders must work with others, be able to influence, and must create change. He articulated that strategic leaders should embrace Artificial Intelligence (AI). He advised university leaders and staff to accept that AI is the new normal, and work together to come up with policies and approaches on the integration of AI in the university systems and processes.
He added that strategic leaders should be resilient with ability to survive and lead the team to the desired goal. He called upon the participants to set goals, use key performance indicators, come up with work plans, score cards, and among other methods that measure performance. He introduced several tools designed to align strategy with performance, including the Balanced Scorecard, Objectives and Key Results (OKRs). Dr. Eyamu disclosed that celebrating small successes can accumulate into significant organizational momentum.
Dr. Eyamu highlighted two distinct leadership approaches: Rapid Fire Leadership, which encourages trying multiple strategies quickly and the Sniper Leadership that focuses on a more deliberate and calculated approach.
He argued that both approaches are valid depending on the available resources, with resilience and persistence being key to success in either model. He also emphasized the importance of clear strategic direction, ensuring that all team members understand their roles in achieving organizational goals.
Additionally, Dr. Eyamu stressed the critical importance of performance measurement tools, such as Key Performance Indicators (KPIs), work plans, and the Balanced Scorecard, to track progress toward strategic goals. He introduced performance dashboards, which provide real-time data, and benchmarking, which allows organizations to compare their performance with industry best practices.
Dr. Eyamu introduced the Triple Bottom Line (TBL) framework, which balances social impact, environmental sustainability, and financial performance. He said that organizations must take a holistic approach to success, considering more than just the financial outcomes.
Presenting the practical tips for success, he encouraged the participants to; adopt a performance measurement framework and tool, foster and reward a culture of accountability and results, lead by example, be transparent by ensuring a consensual decision-making process, and empower team members through delegation of duties and trusting them to deliver.
The first day of the Strategic Leadership Training ignited the strategic leadership potential of the participants, which involves getting out of the comfort and safe zone, to champion the transformation at the institutional or Unit levels. The University leaders and participants in general, were encouraged to take charge by being alert, studying the times and trends, as well as coming up with innovations and strategies to create a positive difference.
The Strategic Leadership Training was moderated by Dr. Martin Bakundana-Coordinator of Partnerships and Collaboration assisted by Ms. Ritah Namisango-Principal Communication Officer.
Business & Management
Makerere Entrepreneurship Congress Rallies Youth Behind Uganda’s ‘Tenfold Growth’Plan
Makerere University has convened its 4th Entrepreneurship Congress, positioning youth innovation at the absolute center of Uganda’s ambitious Tenfold Growth Strategy.
The long-term economic framework aims to skyrocket the country’s Gross Domestic Product (GDP) from roughly US$50 billion to US$500 billion by 2040. According to the National Planning Authority (NPA), the strategy relies heavily on four primary growth pillars known as ATMS: Agro-Industrialization; Tourism; Mineral-Based Industrialization (including Oil and Gas); and Science, Technology, ICT, and Innovation.
With over 70% of Uganda’s population under the age of 30, the youth are widely seen as the engine behind this economic transformation.
To harness this potential, the 29th October, event brought together students, entrepreneurs, industry experts, and government officials at the Makerere Uiversity Yusuf Lule Central Teaching Facility Auditorium. Running under the theme “Youth Innovations to Scale Uganda’s Growth Tenfold,” the congress focused on building strategic partnerships, boosting commercialization, and equipping young innovators to build sustainable businesses.
The event was organized by the Makerere University Entrepreneurship and Outreach Centre, alongside the Department of Marketing and Management under the College of Business and Management Sciences (CoBAMS).
Hon. Kasigwa Gerald (MP for Kigorobya County) attended as the Chief Guest. The keynote address was delivered by Dr. Cosmas Mwikirize, Superintendent of Industrial Value Chains Development at the Science, Technology, and Innovation Secretariat in the Office of the President.
Leadership Applauds Partnership
Representing the Vice Chancellor, Prof. Barnabas Nawangwe, and the CoBAMS Principal, Prof. Edward Bbaale, the College Deputy Principal, Associate Professor James Wokadala, commended the School of Business and the Makerere University Entrepreneurship and Outreach Centre (MakEOC) for strengthening university partnerships.
Noting that the MakEOC was concurrently hosting the 10th Students’ Entrepreneurship and Innovation Expo, he praised the Centre for sustaining the initiative over the past decade.
Assoc. Prof. Wokadala stressed the need for deeper collaboration to drive youth innovation and national economic transformation. He urged students to focus on developing practical, commercial solutions.
Call to Private Sector
Underscoring the value of collaboration, he acknowledged the Vision Group, Pepsi-Crown Beverages Uganda Limited, and Sumzi-Psalms Food Industries Limited for supporting the 4th Uganda-Makerere Entrepreneurship Congress.
For long-term sustainability, he called upon the business community, private sector, and industry leaders to work closely with the MakEOC.
He emphasized that private sector partners are vital for providing the mentorship, incubation facilities, and market access needed to help young entrepreneurs grow businesses, create jobs, and promote self-reliance.
Turn Innovations into Businesses
The Keynote Speaker, Dr. Cosmas Mwikirize, Superintendent of Industrial Value Chains Development at the Science, Technology, and Innovation (STI) Secretariat, urged students to use entrepreneurship to generate jobs and fuel national development.
Drawing on Uganda’s electric vehicle innovation journey, Dr. Mwikirize emphasized the importance of perseverance. He urged young innovators to challenge conventional thinking and ignore skeptics who doubt their ideas.
Achieving Uganda’s Tenfold Growth Strategy requires sustained economic growth driven by science, technology, innovation, and industrialization, he noted. To guide them, he challenged student entrepreneurs to adopt six core principles hidden within the acronym TENFOLD:
- Trouble: Identify real-world problems and develop practical solutions.
- Evidence: Prove that your innovations work to convince customers.
- Numbers: Understand your business figures beyond the daily hustle.
- Others: Build strong networks, teams, and strategic partnerships.
- Long Game: Recognize that genuine business success takes time.
- Discipline: Deliver on your promises with honesty and unwavering integrity.
Embrace Flexibility and Patriotism
Hon. Kasigwa Gerald, Member of Parliament for Kigorobya County, encouraged the students to remain flexible and look for opportunities outside their primary fields of study.
“Flexibility and a willingness to learn are essential for navigating a rapidly changing job market,” Hon. Kasigwa noted.
Underscoring the values of honesty, patriotism, and commitment, the legislator appealed to the youth to cultivate strong ethical foundations as they build their enterprises. He implored them to prepare for their roles in Uganda’s future through deliberate planning, continuous self-improvement, and hard work.
Champion the Commercialization of Innovations
The Dean of the School of Business, Associate Professor Godfrey Akileng, highlighted the vital role of entrepreneurship education in equipping students with real-world business skills. He encouraged them to cross-pollinate ideas, learn from industry experts, and build networks to successfully commercialize their research.
Prioritise Students’ Innovation
Commending the University Management and partners for their continued support, Assoc. Prof. Akileng invited participants to the upcoming Students’ Entrepreneurship Expo at Freedom Square, urging the youth to transform raw ideas into sustainable enterprises.
Dr Jude Mugarura, Head of the Department of Marketing and Management, reiterated the urgency of this educational shift.
“Entrepreneurship offers an opportunity to strengthen partnerships, promote wealth creation, and advance Uganda’s economic transformation and self-reliance,” Dr Mugarura said.
He called on government agencies and private-sector partners to step up with funding, regulatory guidance, incubation facilities, and market access. He noted that the upcoming Expo at Freedom Square would showcase breakthroughs in agriculture, technology, healthcare, and sustainable business models.
Fostering a Culture of Innovation
Dr. Sarah Bimbona, Director of the Makerere University Entrepreneurship and Outreach Centre (MakEOC), noted that the congress serves as a bridge connecting students directly with established industry titans and government regulators.
She emphasized that Makerere must nurture an internal culture where students graduate with viable businesses rather than just job applications.
“Every student from Makerere University should leave the university with an idea, a company, or an innovation that is going to help them transform their lives,” Dr. Bimbona stated.
She called for the creation of dedicated, well-equipped campus innovation spaces to help students transition their conceptual models into sustainable, job-creating enterprises.
Turning Ideas into Viable Businesses
A major highlight of the congress was a high-level panel discussion, moderated by Dr. Sarah Bimbona, which focused on transforming raw concepts into market-ready ventures capable of attracting customers, investments, and strategic partners.
The panel brought together key experts from finance, media, tech, and regulation, including:
- Mr. Hannington Musimenta, Manager of Programme Development at Uganda Development Bank (UDB)
- Ms. Lorraine Tukahirwa, Head of Marketing and Communications at Vision Group
- Mr. Boris Mugisha, Co-founder and Head of Operations at Tubayo
- Mr. Ronald Tumuhairwe, Public Procurement and Disposal of Public Assets Authority (PPDA)
The panelists collectively underscored that generating a brilliant idea is only the first step. To survive, entrepreneurs must pivot toward building business models grounded in real market demand, strict financial discipline, and deep customer trust.
Rather than waiting for massive capital, the experts encouraged aspiring youth entrepreneurs to start with manageable operations, maintain impeccable financial records, and seek institutional mentorship to scale sustainably based on proven performance.
Youth-Driven Innovation
Sharing her personal entrepreneurship journey, Ms. Devin Ester Ambayo, a student leader and entrepreneur at Makerere University, encouraged her peers to look closely at local problems and transform them into sustainable business opportunities.
She applauded CoBAMS for organizing the congress, noting that the event provides a vital platform for students to build confidence, master pitching skills, and network directly with seasoned industry figures.
The 4th Entrepreneurship Congress was moderated by Dr. Kasimu Ssendawula, a faculty member at CoBAMS, who was assisted by student co-moderators Ms. Yvonne Nakungu and Ms. Connie Nansubuga.
Precursor to the 10th Annual Students’ Expo
The successful conclusion of the 4th Uganda-Makerere Entrepreneurship Congress lays fertile ground for the 10th Annual Makerere University Students’ Entrepreneurship and Innovation Expo, scheduled for 30th October 2026 at the Freedom Square.
Running from 8:00 AM to 5:00 PM, the landmark expo provides a massive platform for over 900 students to showcase their entrepreneurial and innovation potential.
The student exhibitors and young entrepreneurs are drawn from the following academic programmes across the university, including:
- Bachelor of Commerce (Year 1)
- Bachelor of Business Administration (Year 2)
- Bachelor of Arts with Education (Entrepreneurship)
The two-week training programme aims to equip government officers with practical skills to assess project viability, manage investment risks and ensure public resources deliver value for money.
The Public Investment Management Centre of Excellence (PIM CoE) is strengthening the capacity of government officers to undertake financial appraisal and risk analysis of public investment projects through a two-week training programme designed to improve the quality of project preparation, appraisal and decision-making in Uganda.
The training, which started in Fort Portal on October 19, 2026, brought together participants from various government ministries, departments and agencies (MDAs), alongside facilitators from Makerere University, the Ministry of Finance, Planning and Economic Development, Cambridge Resources International (CRI), the National Planning Authority and the Uganda Development Bank.
Officially opening the training on behalf of the Permanent Secretary/Secretary to the Treasury, Ms Esther Ayebare, Acting Assistant Commissioner in the Project Analysis and Public Investment Department of the Ministry of Finance, Planning and Economic Development, emphasised the importance of rigorous project appraisal in strengthening Uganda’s public investment management system.
She noted that projects admitted into the public investment plan must be aligned with national priorities, technically sound, financially viable and capable of delivering value for money.
“Government must be able to compare investment alternatives and ensure that only viable projects proceed through the public investment process,” she emphasised.
Ms Ayebare explained that sound appraisal enables government to make informed investment decisions, maximise returns on public expenditure and ensure that limited public resources are directed towards projects with the greatest potential to deliver development outcomes.
Building practical skills for better investment decisions
The training builds on the Public Investment Management course conducted in June, which introduced participants to Uganda’s public investment management framework, including project conceptualisation, stakeholder analysis, project costing, implementation action plans, the Integrated Bank of Projects, and monitoring and evaluation of public investment reforms.
The current programme advances this foundation by equipping participants with technical competencies in financial appraisal, financial modelling and risk analysis.
Participants will explore integrated investment appraisal, alternative investment criteria, cash-flow statements, inflation and exchange-rate movements, asset valuation, project financing, project scale and timing, risk-sharing arrangements and cost-effectiveness analysis.
Through practical exercises and case studies, participants will apply these concepts to investment scenarios in sectors such as roads, health, education and water. The programme will also examine how climate change, social considerations and other risks can be integrated into project preparation and appraisal.
Ms Ayebare encouraged participants to engage actively with the facilitators, question the practical application of the tools and consider how the skills acquired could improve investment decisions within their respective institutions.
She also reminded participants that the programme includes an examination and that certification requires more than attendance. Participants are expected to demonstrate an understanding of the concepts and acquire practical skills that they can apply in their work.
Reducing dependence on externally prepared studies
A key objective of the training is to strengthen the ability of government institutions to undertake high-quality project appraisal studies using their own technical teams.
Ms Ayebare observed that many studies submitted to the Development Committee have traditionally been prepared by external consultants, often at considerable cost. Building the capacity of public officers to conduct these studies independently can help institutions strengthen their technical expertise and improve the quality of project proposals presented for consideration.
She urged participants to take full advantage of the facilitators’ expertise and return to their institutions equipped to undertake sound financial appraisals and provide evidence-based advice to decision-makers.
She further emphasised that project approval requires thorough preparation, analysis and justification, rather than simply identifying available funding and proposing a project to utilise it.
Strengthening public investment management through capacity development
In his remarks, Prof. Edward Bbaale, Director of the PIM CoE, thanked the Ministry of Finance for its financial support and for identifying participants from government institutions. He also recognised the contributions of the facilitators and partner institutions in delivering the programme.
Prof. Bbaale noted that the Centre’s work extends beyond training to include research and advisory services aimed at improving public investment management practices. He encouraged continued collaboration with government institutions and other partners to advance research, knowledge sharing and capacity development.
Speaking during the training, Dr John Sseruyange, Manager of the PIM CoE, highlighted the importance of commitment, active participation and punctuality throughout the programme. He encouraged participants to engage with the facilitators, ask questions and apply the knowledge gained to the projects they support.
Dr Sseruyange also acknowledged the Government of Uganda, through the Ministry of Finance, Planning and Economic Development, for financing the training, and appreciated Cambridge Resources International for its continued support towards improving public investment preparation and analysis in Uganda.
The training reflects ongoing efforts to strengthen Uganda’s public investment management system by equipping public officers with the knowledge and practical competencies needed to assess projects rigorously, identify potential risks and make informed investment decisions.
By developing in-house expertise across government institutions, the programme seeks to contribute to better-prepared projects, more efficient use of public resources and improved delivery of Uganda’s development priorities.
Business & Management
Makerere University Signs MoU with World Association of Noonomy: Sets pace for the African Centre of Excellence
By Ritah Namisango and Monica Meeme
Makerere University has signed a Memorandum of Understanding (MoU) with the World Association of Noonomy, setting the pace for academic collaboration, research and the establishment of a Centre of Excellence for Noonomy in Africa.
On behalf of Makerere University, the MoU was signed by Professor Sarah Ssali, Deputy Vice Chancellor (Academic Affairs), during the World Congress on Noonomy held in Rome, Italy, from 16th-19th September 2026, paving the way for the establishment of a dedicated institute of Excellence for Noonomy at College of Business and Management Sciences (CoBAMS).
Uganda was the only African country represented at the World Congress on Noonomy, with a Makerere University delegation including Prof. Sarah Ssali-Deputy Vice Chancellor (Academic Affairs), Prof. Edward Bbaale-Principal College of Business and Management Sciences (CoBAMS), Dr Peter Babyenda-Lecturer at the School of Economics and Policy Engagement Coordinator, College of Business and Management Sciences (CoBAMS), and Mr. Tonny Mayambala Sebbaggala, a Ugandan Economist based in Russia.
Commenting on the development, the Vice Chancellor, Professor Barnabas Nawangwe said, “By signing this MoU, the African Centre for Noonomy has been established at Makerere University. This adds to the growing number of African continental research centres that are coordinated by Makerere University. Makerere is clearly a leader on the Continent.”
The MoU signed on 19th September 2026 in Rome-Italy, builds on the inaugural conference on Noonomy, held in Uganda on 20th August 2026 at Makerere University under the theme, “The Theory of Noonomy and its Role in Resolving Modernity Issues: Pathways to Sustainable Social and Economic Transformation.”
At the Global Congress of the World Association of Noonomy, the scholars from Makerere University delivered three (3) presentations focusing on Noonomy and development challenges in East Africa, the transition from informal to formal employment, and the role of universities in advancing Noonomy.
About the Theory
The Theory of Noonomy is an emerging theoretical approach developed by Professor Sergey Bodrunov, Director of the S.Y. Witte Institute, which examines the changing relationship between knowledge, technology, production and human development. The theory places emphasis on knowledge and human potential as important drivers of development, while highlighting humanistic values and solidarity in shaping economic and social progress.
Advancing Alternative Economic Thought in Africa
Speaking at the Annual gathering in Rome, Prof. Sarah Ssali described Makerere University’s partnership as a great honour, highlighting the importance of creating space for broader theoretical perspectives on political economy and the global economy.
Reflecting on the evolution of political science and political economy studies, Prof. Ssali noted that following the era of Glasnost and Perestroika, free-market ideology and neoliberalism became increasingly dominant in global economic thinking.
“This dominance created a need for scholars to critically examine both the opportunities and limitations of market-based approaches,” she said.
She welcomed the opportunity to explore alternative ways of understanding the world, including not only the material relations of production, but also the material relations of consumption.
Prof. Ssali also acknowledged the Witte Institute for initiating the initiative and for choosing Makerere University as a key partner on the African continent.
She said Makerere University plans to establish a dedicated centre focused on the emerging area of study, with the institution aiming to launch the centre in February 2027.
“We hope the centre will become a leading African platform for research, teaching and dialogue on these issues,” she asserted.
Prof. Ssali noted that the ideas emerging from the Kampala meeting (held on 20th August 2026) are already being incorporated into Makerere University’s theoretical classes, with plans to substantially expand the initiative following the establishment of the centre of excellence.
She reaffirmed Makerere University’s commitment to the partnership and to expanding scholarly engagement on alternative approaches to political economy.
Call for Growth that Advances Social Welfare
Delivering the presentation titled: “The Role of Noonomy in Addressing Development Challenges in East Africa,” Prof. Edward Bbaale, Principal of the Makerere University College of Business and Management Sciences (CoBAMS), explored the potential of Noonomy as an alternative framework for understanding and addressing persistent development challenges in East Africa.
Prof. Bbaale noted that the approach contributes to emerging academic discussions on how economic systems can better connect economic growth with social wellbeing and inclusive development outcomes in the region.
“The study contributes to emerging academic discussions on how economic systems can better link economic growth with social wellbeing and inclusive development outcomes in the region,” he said.
The paper was co-authored with Dr Peter Babyenda and formed part of the scholarly contributions presented at the World Congress on Noonomy in Rome, Italy.
Prioritizing Human-Centred Development
Dr Peter Babyenda said Makerere University’s participation in the World Congress on Noonomy in Rome marked an important step in the University’s international engagement with the Theory of Noonomy.
“The engagement paves the way for establishing a Centre of Excellence for Noonomy at the School of Economics, under the College of Business and Management Sciences (CoBAMS),” he stated.
Dr Babyenda explained that the Theory of Noonomy places human welfare at the centre of development, arguing that development should be assessed not only through productivity and infrastructure, but also by how it improves people’s wellbeing.
He said consumption, knowledge transfer and solidarity are important considerations, including in the application of emerging technologies such as Artificial Intelligence.
Dr Babyenda revealed that Uganda has been offered an opportunity to host an upcoming World Congress on Noonomy, which he said could bring together participants from more than 55 countries and create opportunities for academic exchange, industry engagement and international visibility for Uganda.
He called upon the academia and industry to collaborate with Makerere University in advancing its engagement with the emerging field.
The Signing of the MoU at the Global Congress of the World Association of Noonomy marks a milestone in Makerere University’s efforts to contribute to international scholarly discussions on alternative approaches to understanding economic systems and development.
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