Business & Management
Makerere University Young Entrepreneurs urged to prioritize value addition to enhance their innovation
Published
6 months agoon
![[L-R] Dr.Godfrey Akileng - Dean School of Business, Prof. Sarah N. Ssali - Ag. Vice Chancellor, Chief Guest - Mr. Odrek Rwabwogo, and Gordon Katwirenabo-Assistant Commissioner, Quality Assurance and Value Addition, MAAIF at the Congress.](https://news.mak.ac.ug/wp-content/uploads/2025/10/Entreprenuership-Congress-2025.jpg)
Young entrepreneurs from Makerere University have been urged to focus on value addition, quality and branding if their innovations are to grow into sustainable businesses in the country.
The call was made by several speakers during the opening of the two-day Uganda Entrepreneurship Congress and Youth Expo (16th to 17th October 2025) hosted by Makerere University College of Business and Management Sciences, under the theme, Brewing Prosperity: Youth Entrepreneurship in Uganda’s Coffee Value Chain.
The annual event serves as a national platform for youth, entrepreneurs, investors, policymakers, and private sector leaders to unlock youth-driven innovation.
The entrepreneurship congress and expo features over 600 students from the College of Business and Management Sciences (CoBAMS) showcasing more than 300 innovations, with a spotlight on the coffee sector. The expo is among the several initiatives that the University has launched to unlock the entrepreneurship potential of students and youth in Uganda.

According to Professor Barnabas Nawangwe, Vice Chancellor of Makerere University, the move was motivated by the high levels of youth unemployment in the country, which currently stands at 16.1 percent for those aged 18 to 30 (Uganda Bureau of Statistics, 2024).
Addressing the participants during the Entrepreneurship Congress, the Chief Guest-Mr. Odrek Rwabwogo, Chair of the Presidential Advisory Committee on Exports and Industrial Development, rallied students and youth to embrace entrepreneurship.
“Education can come from strange places. Everyone has gifts, talents, abilities and resources to utilize. In a country with many unmet needs, entrepreneurship is about what you change, he said.
Mr. Rwabwogo stressed the value of local innovation. “Not everything can be commercialised especially in a country that imports 90% of what it consumes. Identify needs that outsiders will never cater for-our language, culture, and food. Those are unique strengths, he remarked.
Mr. Rwabwogo challenged the young entrepreneurs to think beyond Uganda’s borders, when he highlighted that true entrepreneurship lies in producing goods that can compete on the international market.
“When you build a business that can sell in another person’s market, you are a hero or heroine because what you have done is disrupting the status quo, which praises import. In this country, for instance in Kikuubo business area, you hear statements such as my container is about to reach Uganda, and not my container is leaving the yard in Uganda and is taking Ovocado to Spain or another country. I want the language to change.”
Representing the Vice Chancellor of Makerere University – Professor Barnabas Nawangwe, the Deputy Vice Chancellor (Academic Affairs), Professor Sarah Ssali noted that the expo comes at a time when youth unemployment stands at 16.1 percent, which informs the university’s move to challenge this growing reality.
“I am glad to note that Makerere University continues to champion innovations and turning graduates from job seekers into job creators, and champions of societal transformation. The expo is Makerere’s attempt to strategically locate itself in the conversation around coffee being the biggest export earner in the country,” she said.
Statistics indicate that Uganda exported 667,037 kilograms of coffee worth US$162.36 million, highlighting the sector’s importance to the economy and its role as a key foreign exchange earner. Despite this, most youth are excluded from high-value segments of the coffee value chain, such as processing, branding, and export, often remaining confined to low-income farm labor.
According to Professor Ssali, this disconnect represents both a critical risk and an unprecedented opportunity. The expo, therefore, serves as a national platform for youth, entrepreneurs, investors, policymakers, and private sector leaders to unlock youth-driven innovation across the coffee value chain, from climate-smart farming and agri-tech to processing, branding, and global market access.

She believes that by moving beyond subsistence farming towards ownership, innovation, and high value enterprises, the youth in Uganda can secure a greater share of the global coffee market while catalyzing job creation and sustainable development.
Dr. Sarah Bimbona, Director of the Makerere University Entrepreneurship and Outreach Centre, said several of the innovations on display have the potential to be scaled into viable enterprises. She added that these new ventures would build on the success of over 150 companies that emerged from previous editions of the entrepreneurship expo.
Dr. Bimbona used the golden opportunity to highlight three requests for support. She appealed for support, noting that the Centre has spent nine years nurturing over 1,000 business ideas annually, yet the impact of these ideas remains difficult to measure due to lack of resources for tracer studies. Commending Mr. Rwabwogo for accepting to become the Patron of the Centre, Dr. Bimbona requested him to amplify the Centre’s reach and support for youth, women and broader economic development.
On opening opportunities, the Centre offers guidance to entrepreneurs free of charge and seeks partnerships to connect student ideas with the industry. “We have the expertise and experience. We just need that extra push to remain relevant in the business community,” she stated.
Dr. Bimbona reiterated the transformative power of mentorship that is provided through the Makerere University Entrepreneurship and Outreach Centre.
The Dean, School of Business, Associate Professor Godfrey Akileng specified that entrepreneurship is one of the flagship initiatives of the College of Business and Management Sciences. He encouraged the students to seize the moment. “This is your opportunity to showcase your innovations, to interact with industry players, and to change your mindset from job-seekers to job creation,” he said. “Let the entrepreneurship congress awaken a new spirit in you-one that says-yes, I can make it.”
Associate Professor Akileng cited the story of Bill Gates as an example of what determination and innovation can achieve, reminding the students that greatness often starts from simple beginnings. “There is no reason we cannot build something extraordinary from coffee and other local products,” he stated, emphasizing the value of entrepreneurship in national transformation.
The Dean, School of Business, expressed deep appreciation to the industry partners for their collaboration and generosity. “You have invested time, knowledge and financial support to be here. Thank you for supporting the Entrepreneurship Congress and Expo,” he remarked.
Associate Professor Akileng commended Dr. Sarah Bimbona, and the entire entrepreneurship team namely Dr. Cathy Mbidde, Dr. Kasimu Sendawula, Dr. Hanifah Nantale, Dr. Marion Nanyanzi, and Mr. Luke Muhwezi for nurturing student entrepreneurs at Makerere University.

The entrepreneurship congress featured a keynote address, and two panels focusing on: Market Readiness, Value Addition and Story Telling, as well as, Financing the Future.
The Keynote Speaker, Mr. Moses Nyabila, CEO of aBi Development Ltd, urged the government and private sector to establish an export fund to support young entrepreneurs in starting their businesses.
Mr. Nyabila explained that the fund would help young entrepreneurs launch simple start-ups that have the potential to grow into larger enterprises. The fund, he noted, would not only support production, but also empower entrepreneurs to handle basic packaging and export processes. According to him, such an initiative represents a critical form of value addition.
Mr. Nyabila added that such initiatives would help challenge the current status quo, which prioritizes imports over exports. He used the expo as a platform to call on the government to shift the national mindset toward building Uganda’s presence in the global export market.
During the panel discussions, contributors discussed several steps through which the young entrepreneurs can be equipped with skills that can help them to join the competitive market.
Some of the panelists included: Bob Paul Lusembo-Head of Business Growth, BRAC Uganda Bank, Geoffrey Okidi-Financial Deepening Uganda, Nakabuye Flavia Bwire- Inclusion and Microfinance Specialist, and Sectrine Muganzi-Coffee Farmer and Youth Entrepreneur.
Other panelists included Jackline Arinda Akampwera-CEO Jada Coffee, Gordon Katwirenabo-Assistant Commissioner, Quality Assurance and Value Addition, MAAIF, Edwin Danze- Head of Marketing, Next Media Group, and Godwin Birungi- Founder, Rubungi Enterprises.

The different Speakers acknowledged that while Uganda has no shortage of innovations, gaps in value addition and branding continue to undermine product competitiveness, reinforcing the stereotype that Ugandan products are of poor quality.
One of the panelists, Jackline Arinda Akampwera, CEO of Jada Coffee, noted that branding strongly influences perceptions of quality. In the same development, she argued that limited branding is also largely responsible for the misconception that Ugandan products are substandard.
“We have this perception that when we see a brand on a billboard, it must be of good quality. Branding is therefore central to entrepreneurship,” Arinda said. “In Uganda, there’s limited branding and value addition, which affects the marketability of our products,” she said
Arinda shared that before she joined the coffee business, she realized Uganda had no widely recognized coffee brands, despite being a top coffee producer. This inspired her to create a brand that would appeal even to non-coffee drinkers.

“You don’t have to be a coffee consumer to know coffee brands—just like you don’t have to be a football fan to know who Ronaldo is,” she said. “That’s what branding does. Even if people don’t drink coffee, they should know that Jada Coffee exists. I came in to change the way the market operates.”
She added that this lack of branding also explains the low domestic consumption of coffee. To address this, Arinda began introducing coffee at social functions—events that traditionally only offered juices and sodas—as part of efforts to popularize local coffee consumption.

Gordon Katwirenabo, Assistant Commissioner, QA and Value Addition, MAAIF agreed with Arinda. He stated that the government is very intentional in promoting value addition to the country’s produces.
“Value addition is very prominent in our policy framework. If you produce and get only money for production, then there is no value, and then you cannot achieve the economic importance and transformation that we need in our communities. So, through that were are very intentional in supporting value addition,” he said.
On his part, Godwin Birungi, Founder, Rubungi Enterprises noted that while branding is very important, branding alone is not enough if the products themselves lack quality. He argued that the two—branding and quality, must reinforce each other for a business to thrive.
“I realized that there is a need to be consistent in producing high quality products. The more you produce high quality, the more you lift your brand,” he said
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Business & Management
Driving Sustainable Growth: Eco-Efficiency and Cleaner Production are vital in shaping the future of Micro, Small and Medium Enterprises
Published
1 week agoon
April 20, 2026
By Ritah Namisango and Christopher Kaahwa
On Wednesday, 15th April 2026, the School of Business under the College of Business and Management Sciences (CoBAMS) at Makerere University hosted a project dissemination workshop that brought together researchers, practitioners, policymakers and faculty members.
The workshop focused on the presentation of findings and policy recommendations from the research project titled: Promoting Eco-Efficiency (EE) and Cleaner Production (CP) for sustainable development of Micro, Small and Medium Enterprises (MSMEs) in Uganda.
Opening the workshop, Associate Professor Godfrey Akileng, the Dean, School of Business represented by Dr. Anthony Tibaingana, the Head, Department of Marketing and Management welcomed participants and highlighted the role of research in connecting Makerere University to the wider community.
He noted that MSMEs form the backbone of Uganda’s economy making up the largest share of businesses across sectors and because of this, any meaningful research must speak directly to their realities.

The Dean of the School of Business commended the project team namely Dr. Marion Nanyanzi, Dr. Kasim Sendawula, and Associate Professor Peter K. Turyakira, for positively contributing to the university’s goal of being a research-led institution.
He explained that Eco-Efficiency (EE) is about using available resources wisely not just for today, but for tomorrow and generations to come. “In a country where most businesses operate on a small scale, understanding how to produce more with less is essential,” he said.
Dr. Tibaingana acknowledged the government of Uganda through the Makerere University Research and Innovation Fund (MakRIF) for funding the research project titled, Promoting Eco-Efficiency (EE) and Cleaner Production (CP) for sustainable development of Micro, Small and Medium Enterprises (MSMEs) in Uganda. He recognized Professor Fred Masagazi Masaazi, Chairperson of the Mak RIF Grants Management Committee (GMC) and thanked him, for gracing the dissemination workshop with his personal presence.
Achieving sustainable growth through eco-efficiency and cleaner production
The main presentation led by Dr. Marion Nanyanzi, the Principal Investigator (P.I.) unpacked the research project in a detailed and practical way. At its core, the study explored how MSMEs, particularly in the Food and Beverage (F&B) Service sector in Uganda can achieve sustainable growth by balancing three key areas: economic performance, environmental responsibility and social contribution.
From a social perspective, Dr. Nanyanzi stated that businesses were found to be playing an important role in creating jobs, supporting local suppliers, and contributing to community activities. She added that the study was also focused on reducing environmental harmful practices such as reliance on charcoal and firewood and adopting cleaner energy sources that would economically yield increased profits for enterprises.

The study revealed that while these enterprises significantly contribute to employment and government revenue, they face serious constraints pointing out that high operational costs especially electricity remain a major challenge. “ So, many businesses are forced to turn to cheaper alternatives that are harmful to both health and environment creating a difficult balance between survival and sustainability,” she said.
Amidst these challenges, the study highlighted the resilience and creativity of entrepreneurs. It was found out that many business owners have developed coping strategies to remain operational with some of them adjusting production depending on customer flow especially in areas such as Kampala where demand fluctuates with academic calendars. Dr. Nanyanzi noted that other entrepreneurs have found ways to manage resources more carefully for instance through switching on refrigerators at night when electricity tariffs are lower or re-using water to reduce costs.
Makerere University Guest House highlights its cleaner production strategy
Adding a practical perspective to the study, Mr. Patrick Ojiambo Lwande, the manager of Makerere University Guest House shared how cleaner production is being implemented by the facility in its everyday operations. He mentioned that the facility undertakes waste segregation, recycling and proper waste management as key practices. “Organic waste is separated and repurposed, recyclable materials are re-used and hazardous waste is carefully handled to avoid environmental pollution,” he stated.

Appreciation of eco-efficiency and cleaner production measures
These practices reflect an emerging understanding of eco-efficiency by business owners who are beginning to recognize that reducing waste and conserving resources can directly improve their production line.
The study also found out that many enterprises are making efforts towards cleaner production. Hygiene standards are being improved, waste is better managed and emissions are controlled through simple measures such as chimneys and ventilation system. In some cases, food waste is used as animal feed while other organic materials are re-used in farming. However, the progress to transition towards more sustainable practices is slowed down by various obstacles including limited financial capacity, lack of technical skills and low awareness among business owners.
Key recommendations
To address these gaps, the project team proposed the following practical recommendations:
- Increasing access to affordable financing by government and financial institutions through introducing subsidies, grants, or low-interest green financing schemes to support investment in cleaner production technologies,
- Promoting public-private partnerships to lower the cost of eco-efficient equipment and infrastructure,
- Undertaking capacity building and training programmes, awareness and sensitization campaigns,
- Strengthening institutional and regulatory frameworks, research and innovation support,
- Providing support for small and informal businesses by designing tailored interventions for micro and small enterprises, and
- Encouraging business clustering and cooperative models to enable shared access to eco-efficient technologies and resources.
MakRIF supports research that addresses national priorities
Professor Fred Masagazi Masaazi, Chairperson of Mak-RIF Grants Management Committee (GMC) emphasized the importance of research that addresses national priorities, noting that government support for research is meant to generate practical solutions.

Professor Masagazi Masaazi highlighted the critical role of micro, small, and medium enterprises (MSMEs) in Uganda’s economy, describing the research presented as both timely and relevant. “This is exactly the kind of research Uganda needs — research that directly impacts society and supports economic transformation,” he said.
He encouraged researchers to explore collaborations across disciplines. “Bringing together expertise from different fields can lead to stronger and more impact-oriented solutions that respond to the country’s development needs,” he added. He also called for greater engagement with policymakers and industry players during dissemination.
Research and Industry pathways
The Dean, School of Business, Associate Professor Godfrey Akileng urged researchers, faculty and participants at the dissemination workshop to rethink how research translates into real economic value, emphasizing stronger research to industry pathways at Makerere University and beyond.

Promoting environmental compliance
Mr. Peter Ssekajja, Senior Environmental Officer (Cleaner Production), National Environment Management Authority (NEMA) informed participants about the ongoing efforts to promote environmental compliance, referencing the establishment of a Compliance Assistance Unit and the introduction of the National Environment Sustainability Awards as some of the supporting measures.
He stated that these initiatives aim to support businesses in adopting sustainable practices while recognizing those that are leading the way. “Environment is no longer just about enforcement, but also about guidance, innovation and collaboration,” he emphasized.

Mr. Ssekajja reflected on the changing nature of environmental challenges as populations grow and resources becoming more strained. He appealed for efficient and responsible use of resources by business owners. He implored the business owners to consider sustainability not as a burden, but as an opportunity.
Participants enlightened on eco-efficiency and cleaner production
Dr. Jude Mugarura, the Head, Department of Marketing and Management, appreciated the dissemination workshop which presented them with an opportunity to listen to both the research project team and two practitioners namely Makerere University Guest House, and the National Management Environment Authority (NEMA). “We are therefore able to bridge the academia and the field of practice,” said Dr. Mugarura.

Dr. Seperia Bwadene Wanyama, from the School of Business, thanked Mr. Peter Ssekajja from NEMA for his presentation on cleaner production and eco-efficiency, which demonstrated to the participants some of the day-to-day wasteful practices with respect to resources, that they were engaged in, without knowing the implications. A key highlight focused on the usage of water in toilets which indicates the button to press after a short call, and the one to press after a long call, which would greatly save water consumption. “Learning is a continuous process. I have learned from the presentations of the findings by the research project team, as well as, Mr. Peter Ssekajja, who provided an informative presentation on real life practices on eco-efficiency and cleaner production.”
Conclusion: Toward a Clean and Resilient Economy
The workshop concluded with a strong call for collective action to support MSMEs in adopting eco-efficient practices. With the right support, small businesses can become engines of sustainable development. “This study provides practical insights that, if implemented, can transform MSMEs into drivers of sustainable development,” Dr. Sendawula emphasized.

Overall, the research outlines a clear pathway toward a greener, more resilient Ugandan economy—where MSMEs thrive while contributing to environmental sustainability and social well-being.
Business & Management
Academia Urged to Probe Donor Behaviour as Aid Cuts Threaten Service Delivery
Published
1 week agoon
April 20, 2026By
Jane Anyango
Academics, researchers and students at Makerere University have been urged to deepen research into whether international donors cooperate or compete in the provision of aid, amid growing concerns that shifts by major funders could significantly affect service delivery in developing countries.
The call was made during a public lecture delivered on April 16, 2026, by French economist Nathalie Ferriere, titled “Donor Cooperation or Competition: What Do We Know from Economics Research and What Should We Investigate.” The lecture, part of the Environment for Development Initiative seminar series, attracted faculty, researchers and students .

Ferriere, an Associate Professor at Sciences Po Aix affiliated with the Aix-Marseille School of Economics, is in Uganda for a two-week research engagement involving consultations with government institutions including the Ministries of Finance and Health as well as local governments.
Study Donor Reactions to Aid Withdrawals
Ferriere said her research focuses on how donors respond when a major funder withdraws support particularly in sensitive sectors such as family planning.
“My research here is about the interaction between family planning providers’ aid. I look at how the withdrawal of US aid in given years affects the spending of other donors,” she explained.
She noted that her findings show a delayed but concerning pattern.

“Once the US stops giving family planning aid, other donors at the beginning do not react for one or two years but after, they also start to reduce funding,” she said.
Ferriere warned that such trends could have direct implications for countries like Uganda, where a significant portion of health services relies on foreign aid.

“If you have a decrease in this aid, you will have a decrease in family planning provision,” she said adding that governments must anticipate such shifts.
“If you want to keep the same level of services, the government should increase its own expenditure. My next research will be to understand how governments respond in such situations,” she added.

Lecture Opens New Research Frontiers
College Principal and EfD centre Director Edward Bbaale described the lecture as timely and aligned with the university’s strategic direction to strengthen research and international collaboration.
“The topic speaks a lot to me because it opens up research frontiers. What should we really take on as researchers? How else can we look at cooperation or competition in terms of aid?” Bbaale said.

He commended Ferriere for partnering with Makerere researchers on aid-related studies, noting that such collaborations are critical for building a research-driven institution.
“We are excited that of all universities in Africa, you chose to work with researchers from Makerere University,” he said.

Bbaale emphasized that the university is positioning itself as a research-led institution, with internationalization and partnerships at its core.
“A research university is not only about teaching. It is about meetings like this to exchange ideas, to understand where we are and where we are going,” he added.
Donor Behaviour Key to Development Outcomes
Lecturer John Bosco Oryema said the lecture underscored the importance of understanding donor dynamics for countries dependent on external funding.

“When a big donor behaves in a specific way, other donors will follow in the same way,” Oryema noted.
“For developing countries that depend on aid, we need to study the behaviour of our donors. When one reduces, others may also reduce, and our development interventions may fail,” he warned.

Researcher Alice Nalwera highlighted the tendency of donors to align their decisions based on actions taken by leading funders.
“Most donors tend to cooperate and follow what others are doing. There is an aspect of information sharing,” she said.

“What the US is doing will greatly influence what other donors do in terms of disbursement,” she added..
Evelyn Nizame, a third-year economics student said cooperation among donors is essential.

“It is very important for donors to cooperate on key projects to deliver quality services to the people,” she said.
Another student, Nabakoza Joan, emphasized the risks of fragmented aid. “When there is a lot of competition, there is fragmentation of funds. But if donors cooperate under one policy, it leads to better outcomes for developing countries,” she explained.

Business & Management
EfD Uganda sends off internee Ruth Asiimwe to African Development Bank, prides in strong mentorship
Published
1 week agoon
April 20, 2026By
Jane Anyango
Environment for Development (EfD) Centre at Makerere University on 16th April 2026 bid farewell to its third intern, Ruth Asiimwe, who has secured a position with the African Development Bank in Juba South Sudan, with staff and alumni hailing the programme’s growing record of nurturing top talent.
Asiimwe’s departure adds to a list of successful transitions by EfD interns into key national and international institutions. The centre’s first intern, Alice Nalweera, joined the Economic Policy Research Centre (EPRC) before becoming an assistant lecturer at Makerere University’s School of Economics, while the second, Lean Ankunda, was recruited by the Bank of Uganda.
Speaking at the farewell, Policy Engagement Specialist Peter Babyenda said Asiimwe’s achievement reflects the strength of EfD’s mentorship model.

“In the same way we bid farewell to Alice and Lean as they moved on to EPRC and Bank of Uganda respectively, today we are here again because of the mentorship we are providing,” Babyenda said. “Ruth is now joining the African Development Bank in Juba, and we are proud of her.”
Babyenda also credited the EfD leadership and partners, noting that the Sida-funded centre, established in 2019, has consistently invested in building research capacity among young scholars.

“We started this mentorship programme to help students learn from what we are doing and become researchers. Wherever you go, please represent us well,” he added.
“A nursery bed for young professionals”
The Director of the EfD Makerere Centre, Prof. Edward Bbaale, described the centre as a “nursery bed” for young professionals, emphasizing its role in shaping future leaders.
“EfD is a place where we nurture seedlings and later transplant them into the main garden. Ruth has been very diligent and professional, and I have no doubt she will represent us well,” Bbaale said.

He added that Asiimwe’s move extends the centre’s influence beyond Uganda. “She is not leaving the EfD network; rather, our footprint is expanding to the African Development Bank and to another country. This makes collaboration easier and strengthens our presence.”
Centre Manager and Supervisor Gyaviira Ssewankambo said the internship programme was introduced to strengthen internal capacity and has since evolved into a critical talent pipeline.

“Ruth has made us proud. She set a high benchmark, and we expect those coming in to build on that,” Ssewankambo said.
Research Fellow Dr. Nicholas Kilimani highlighted the importance of targeted mentorship and talent identification in building a strong team.

“We are dealing with highly specialised talent. The approach of identifying and nurturing dedicated young professionals has paid off, and Ruth is a clear example,” he said.
Staff members also praised Asiimwe’s character, describing her as humble, disciplined, and professional. Data Manager Fred Kasalirwe noted that beyond academic excellence, her soft skills set her apart.

“You may be academically strong, but without soft skills it is difficult to thrive. Ruth is extremely humble and will blend well in any environment,” he said.
Administrative Officer Hilda Makune echoed similar sentiments, saying Asiimwe’s positive attitude and interpersonal skills made her stand out.

“We will miss her. Her humility and teamwork have been exceptional, and we are confident she will represent us well,” Makune said.
Alice Nalwera, the pioneer intern, urged Asiimwe to uphold the centre’s reputation and inspire others.

“Wherever we go, we carry EfD with us. Talk good about the centre and inspire other young women to follow this path,” Nalwera said.
In her remarks, Asiimwe credited EfD for shaping her professional journey, emphasizing the importance of a supportive work environment.

“I have learned that working in a good environment with supportive leadership motivates you to do better. EfD has given me that foundation,” she said.
She also thanked her supervisors and colleagues for mentorship and guidance, noting that the experience had prepared her for the demands of her new role.

Asiimwe’s departure coincided with the introduction of a new intern, Kevin Apolot, who takes over as the centre continues its mentorship programme aimed at producing the next generation of researchers and policy professionals.

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